We ask every person in your company — operator to COO — fifteen minutes of questions on their phone. As fast as you want: one day end-to-end when your team is told to finish it by 5pm. You get a ranked list of things to fix, with direct quotes and hour-by-hour costs. No consultants. No meetings. $2,500 · 4 assessments over 12 months — each one tracking what changed since the last.
Fifteen minutes on any phone — no app, no login. Voice or type. Adapts as they answer.
Teams kept telling us the same thing: we want to build with AI, but we don't know where to start. Every workflow looks like a candidate, every tool pitches itself as the answer, and the safest move ends up being no move at all.
So we built this. Cirql is a fifteen-minute conversation with everyone in your org — operators, supervisors, leadership — that surfaces where work actually breaks, what's repetitive, and which tools are fighting your people. You get a ranked map of the opportunities worth automating and the ones that aren't.
Less invasive than a consultant, more honest than a survey, faster than process mining. Insight and direction, before you commit to building anything.
— The Cirql team
Plant managers feel the drag. Operators live with it. Nobody asks them in a way that surfaces the pattern. We do — every role, every shift, every site — and show you what's actually there.
One supervisor signs every release. One forklift everyone waits on. One inspection step your plant runs through twice. We find the node where your throughput breaks.
Everyone uses the one screen they know. The real source of truth is a workbook on someone's laptop. We map every system and every overlap.
Twenty minutes re-entering a work order. Times forty operators. Times three shifts. Times every day. We flag the ones worth automating.
No IT project. No seat licenses. No integration into your ERP. Ten minutes to launch. The rest of it is as fast as your team's phones — one day end-to-end is common when leadership says “by 5pm today”, two weeks is the outside case.
Upload your people — operators, supervisors, schedulers, quality, maintenance, front office, leadership. Tag site, shift, and role.
Each person gets a unique link by text or email. No logins. Works on any phone. Pick it up between runs or at shift change — hours, not days, if leadership asks for it today.
First we learn their shift. Then we dig into friction, systems, and the tasks they wish weren't theirs to re-do. Adapts as they answer.
A prioritized shortlist of fixes — with direct quotes from the floor, hours-per-week cost, and effort-to-fix. You can act on it Monday.
Most surveys ask the same question at every level. We don't. We start with the people closest to the work and carry their answers up the chain. By the time we talk to your COO, every question is already informed by what their team said.
Walk me through a real Tuesday. Where does your shift go? What system fights you? What job do you run every single day that nobody upstairs seems to notice?
Ground truth. Raw friction. The jobs, handoffs, and workarounds that make up actual work — regardless of how the SOP describes it.
Your line mentioned X fourteen times. Is that news? How much of your shift goes to unblocking it? What's your side of the handoff?
Where the ground truth diverges from the reported picture. Which bottlenecks are known-and-accepted, and which are invisible from the floor below.
Three of your shifts re-key the same work order by hand. Your supervisors say it's “just how it is.” Who owns this process? What would it take to consolidate?
Structural causes — incentives, ownership gaps, cross-department overhead — that no single line can see or solve on its own.
Here is what the org actually does every shift — and here is what your ops plan assumed. These three gaps explain the margin you've been losing. Where do you want to invest?
Alignment between intent and operation. The final map: strategy on top, ground truth underneath, every line of evidence traceable to a real voice.
Every interview adjusts in real time. When someone mentions a recurring workaround, we follow up. When someone calls a handoff “fine,” we ask what it's for. Short by default. Deeper when it matters. No jargon the floor doesn't use.
Anonymized by default. Summarized — never posted verbatim — unless the respondent opts in. Built so operators will actually finish it, not roll their eyes at it.
A shortlist, not a wall of BI charts. Every finding has the evidence attached — quotes, frequency, hours cost, effort-to-fix — so you can make a call in the same meeting you open the report.
Schedulers export, edit, and re-import daily. Mentioned by 14 of 16 supervisors. Average time lost: 52 min per shift.
Quick win · ~3,200 hrs/yrEvery lot waits on one QA lead to release. Operators idle 20–45 min per changeover. Mentioned across all three shifts.
Staffing · cross-trainEach supervisor logs it differently — clipboard, whiteboard, Teams DM, email to self. 6 of 8 said they'd welcome a single standard form.
StandardizeNew techs ask the same four questions their second week. Two maintenance leads update the book “when they get to it.” No owner.
Assign ownerEvery claim links back to the raw interview evidence — quotes, frequency, which roles brought it up. You can forward the report to a skeptical exec and it'll hold up.
Ten minutes to launch. Your people interview on their phones between runs. Same-day turnaround is on the table when you want it. You get a ranked list of things to fix — every shift, every role, every site.